Tradie Websites · Built for the Job · Subpixel Studio

Tradie Websites · Built for the Job · Subpixel Studio
Tradie websites · Australia-wide

A website that books work while you're on the tools.

No bullshit, no stock-photo "we are passionate" wankery. Just a clean, fast site that takes mobile leads, sends them straight to your phone, and ranks for the suburbs you actually service. From $1,995, ready in two weeks.

Get my tradie site See what fits
9:41 📶 4G
Mick's Plumbing
Burleigh Heads · 24/7
Burst pipe? Call now.
No call-out fee in your suburb. On-site within an hour, most days.
📞 Tap to call (07) 5000 0000
Get a quote in writing →
★★★★★ 127 google reviews
New lead
Sarah, hot water leak — Robina
0412 ••• ••• · 2 mins ago
What it actually does

Six things every tradie site needs.

Not a brochure. Not a portfolio for awards. The job is to turn a stranger into a phone call. Here's how we do that.

Tap-to-call everywhere

Your phone number is a button on every page. Tap once, calling. No copying, no reading aloud, no losing the lead at the last second.

SMS lead alerts

Form fills come through as a text message with the customer's name, suburb, and what they need. Reply from the ute, no apps, no email check.

Service-area SEO

We list and tag the actual suburbs you service. So when someone searches "electrician Robina" or "plumber Tweed", you show up — not a directory.

Google reviews live

Your latest Google reviews pull straight onto the homepage and update automatically. Five-star average? It's the first thing visitors see.

Mobile-first build

90% of tradie searches are on phones. Your site is built for thumbs first, desktop second. Loads in under 2 seconds on 4G.

Before / after gallery

Photos of actual jobs, sorted by service type. The single highest-converting element on a tradie site. We make it dead simple to add more.

Pick what fits your size

Sole trader, small crew, multi-region.

Three honest scopes. Most tradies fit the first two — start where you are, upgrade when work outpaces it.

/ 01 · Sole trader

Just you and a ute.

First real website

You're booking jobs by word of mouth and Facebook. You need a real website so people Googling your name find something professional, and so you can run a Google Business Profile properly.

Recommended
Starter package
$1,995
  • 4-5 pages: home, services, gallery, about, contact
  • Tap-to-call phone number sitewide
  • SMS lead alerts to your mobile
  • Service area set to your suburbs
  • Google reviews integration
  • Year 1 hosting + .com.au domain
  • Live in 7-14 days
Choose Starter →
/ 02 · Small crew

2-10 people on the books.

Established business

You have apprentices or sub-contractors, you're known in your suburb, and you want to grow. Your site needs to handle proper service categories, more lead routing options, and richer SEO across multiple suburbs.

Recommended
Growth package
$3,995
  • 8-10 pages with separate service deep-dives
  • Lead routing by service or suburb
  • Quote calculator or booking form
  • Multi-suburb SEO setup
  • Team / staff section
  • Year 1 hosting + domain
  • Live in 3-4 weeks
Choose Growth →
/ 03 · Multi-region

Several locations or franchises.

Scaled trade business

You operate across multiple cities or have separate teams per region. You need landing pages per location, proper SEO scaffolding for each market, and a CMS so you can update on the fly without phoning a developer.

Recommended
Signature package
$7,995
  • 15-20 pages including per-location landing pages
  • Custom CMS for ongoing edits
  • Advanced lead routing by region/team
  • Quote system + booking integration
  • Technical SEO + per-region schema
  • Year 1 hosting + domain
  • Live in 5-7 weeks
Choose Signature →
Who it's for

If you wear a hi-vis, we've built for you.

300+ websites shipped. A solid chunk of them for trades businesses across every category below.

Plumbers Electricians Carpenters Builders Painters Tilers Concreters Landscapers Roofers Mechanics Glaziers Locksmiths Fencers HVAC techs Pest controllers Excavators Welders Plasterers Auto sparkies Pool techs
What sites do

Real numbers, real tradies.

Outcomes from three Subpixel tradie sites in their first 90 days post-launch. Names changed, numbers real.

12leads/wk

Plumber, Burleigh Heads

Was getting 3-4 enquiries a week from Facebook. Site now pulls 12+ qualified leads weekly through SMS alerts, ranking on page one for "plumber Burleigh Heads".

Growth pkg · launched mid-2025
#1on Google

Electrician, Tweed Heads

Ranked top 3 for "electrician Tweed Heads" within 8 weeks of launch. Bookings now 6 weeks ahead. Hired their first apprentice off the back of it.

Starter pkg · launched late-2024
$184k/ 12mo

Landscaper, Robina

Tracked $184k in attributed revenue in the first 12 months. Most through the quote-form. Doubled their crew size on the back of it.

Growth pkg · launched early-2024
Tradie questions

The stuff other tradies ask first.

Eight questions that come up before every tradie project. If yours isn't here, email design@subpixel.com.au and we'll add it.

Can leads from my website come straight to my phone?
Yes — and it's the default setup. Every form on your site sends an SMS notification with the customer's name, phone number, and what they need to your mobile within seconds. They can also tap-to-call the moment they land on the site. No checking emails between jobs.
What if I don't have a logo or proper photos yet?
Common situation. We can build the site using clean typography for your business name (no logo required), and use stock or supplied phone photos for imagery. If you want professional photos and a logo, those are available as add-ons ($795 for the logo).
Do you handle Google Business Profile and reviews?
We integrate your Google Business Profile reviews directly into the site (live, auto-updating). For the GBP setup itself — adding photos, choosing categories, verification — we provide a one-page guide with screenshots, or you can add SEO setup at checkout from $295 and we'll handle it for you.
Can the site show only the suburbs I service?
Yes. We add a service-area section listing your specific suburbs or regions, and we build SEO meta around them. This is critical for ranking on local searches like 'plumber Burleigh Heads' or 'electrician Robina'.
How fast can I have a website up and running?
Starter packages go live in 7-14 days from when we receive your brief. Most tradies fit in Starter or Growth. Once you order, you complete a brief (takes 30-45 minutes), we build, you review, we launch. No back-and-forth meetings required.
Do I need to keep paying you after launch?
No. Year one of hosting and domain are included in your one-off price. After that you can stay with us for $180/year hosting, or migrate everything elsewhere — we hand it over for free, no lock-in. Care plans (from $49/mo) are optional if you want monthly tweaks and updates handled.
What about my van wrap and signwriting branding?
If you've already got a logo on your van, ute, or signage, send us the files (or even a photo) and we'll match the website branding to it. Consistency between your truck-side and your website is exactly what helps repeat business and recognition.
I'm a sole trader — is this overkill?
For sole traders, the Starter package at $1,995 is the right scope. It's a lean 3-5 page site with the essentials: services, service area, before/afters or recent jobs, contact form to your phone. Most sole-trader tradies get their first 1-2 jobs from the site within the first month — paying back the cost easily.

Stop missing leads. Build the site.

Pick a tier, fill in a 30-minute brief, get your site in two weeks. Most tradies pay it back in their first month of work from the site.

Get my tradie site Or email a question first
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